Cannondale unveiled as title sponsor for the 2024 Maluti Double 90

In an exciting development for participants, renowned bicycle manufacturer Cannondale has been unveiled as the title sponsor for the prestigious Maluti Double 90, scheduled to take place on Saturday, 6 April 2024, in Clarens, Free State.

The Maluti Double 90, an annual cycling event known for its challenging course and breathtaking scenery, attracts cyclists and teams from across the country. With Cannondale stepping in as the title sponsor, the event is set to reach new heights, combining the brand’s commitment to innovation, performance, and passion for cycling with the already esteemed reputation of the Maluti Double 90.

Cannondale, a global leader in the cycling industry, brings a legacy of producing high-performance bicycles and cutting-edge technology. The brand’s dedication to pushing the boundaries of what’s possible in cycling aligns seamlessly with the spirit of the Maluti Double 90, where teams strive for excellence and endurance.

“We are thrilled to announce Cannondale as the title sponsor for the 2024 Maluti Double 90,” said Neil Robinson, CEO of the Pedal Power Association. “Their commitment to excellence in cycling aligns perfectly with the values of our event. The Maluti Double 90 is more than a race; it’s an experience that challenges participants and celebrates the true spirit of team camaraderie. With only 120 team slots available, this is a unique opportunity for cyclists to challenge themselves in a team time trial over 180 km, featuring an elevation gain of 2220 meters. The Maluti Double 90 is an experience that goes beyond a typical race, and we encourage teams to secure their spot for this challenging yet rewarding adventure before it is sold out.”

As the title sponsor, Cannondale will play a pivotal role in enhancing the overall event experience for participants. The partnership aims to foster a sense of community, promote healthy living, and showcase the beauty of Clarens and the Free State region.

“Cannondale is excited to be part of the Maluti Double 90, a race that exemplifies the passion and dedication of the cycling community,” said Mark Nel, National Marketing Manager of Omnico, the distributor of Cannondale bicycles in South Africa. “We believe in supporting events that inspire individuals to push their limits and experience the joy of cycling. The Maluti Double 90 provides a platform for cyclists to test their skills against a challenging course while enjoying the stunning landscapes of Free State. We look forward to a successful and exhilarating event.”

With the unveiling of Cannondale as the title sponsor, the Maluti Double 90 is poised to continue its legacy as one of South Africa’s premier cycling events. Cyclists can anticipate an unforgettable experience at the 2024 Maluti Double 90.